Monday, 6 July 2009
Monday, 23 March 2009
script
bumper
stinger
hello I'm Dan Vaughan-price and this is my first podcast for media level so don't blame me if its a bit crap i just came out of out of the cinema watching the new film bolt it wasn't a bad film actually so i was wondering how did it get there so i will take you back in time to where this film once came from as this is all about distribution sorry but Someone has to do it.
stinger
162m people went to the cinema last year that's 3.1m a week that means that you will go to the cinema twice in a year sad git
IT
stinger
so what is film distribution
distributor are the gears that makes the film world go round these are the people who gets the film to the exhibitors which is the cinemas. and then the wide audience us without distributes the films would still sit in the studio and we wont have anything to waste our money on
all starts of with a master print which gets licensed to the distributor who will seek certification from the bbfc who will give it a certificate of age to put on the film this then will trigger a plan that will extend for the next 1 to 2 years these are the plans are built with experience and its done in great detail and research.even before that theres all the marketing as you no Ive just come out of the cinema as soon as i stood in the foyer i was dazzled by the amount of posters around me the were even showing trailers on a big and i mean colossal plasma screen
stinger
did you now that the average group of people go to the cinema is 3 and the average age is 15 to 24 also
stinger
that's not all the distributors will also organise film festivals making posters billboards bombarding us with adverts on the TV Internet magazines also cause we live in a world of gadgets we get adverts on our ipods this is to create a buzz with the audience this is to get a foothold and build a base on witch to launch a film.also the distributors will use merchandising this will include toys t shirts even beer mats to make sure you Cannot escape the media storm. another popular way for game creators to use the film to launch a game on x box or other game consoles.
stinger
\so take a film like Bolt, it is animated by Disney and then distributed by ironically walt disney pictures
stinger
did you know that this is called 'vertical integration' it means that a company will handle all or most of the separate parts
stinger
take it way back to the drawing board when the idea was thought up the distributors will think up a marketing plan this will be done with experience and in great detail this plan will make them get to know there audience who will spend there money to watch the film also they will gather information on which type of audience the film is best suited to so they will spilt the audience in to categories this will include age,class, income etc after they have worked out there main target audience they will devise a marketing campaign to get people interested they will use third party sponsorship so a film like bolt which is aimed at families the distributors will look at companies like mc Donald's where allot of families go and they will do special deals and offers so if you buy lets say a happy meal the meal will include a free toy probably a character from the film also the distributors will aim to launch the film in the school holiday seasons to get the most viewers after this thy will use the internet and websites to post trailers from the film posted or on the t v ,after assaulting our eyes with the visual feast the set upon the ears the distributors will use the radio this will get to people in cars and in homes but nothing is more powerful than word of mouth this will spread like head lice in a couple of weeks 10s of millions of people will know about the film after the advertisment feast the distributor will get a copy of the film and use a test audience these will incude critics these could make or break a film if the critics give a bad review it could be difficult for the producers to win the audance back also the will need to go to the bbfc for certification in this case bolt was classified as u after that masterprints will be issuded to the exibutors wich are the cinima chains like cineworld imax odien and empire then that is shown to the audience that pay good money to go and see these films. the film will stay in the cinema for about 8 weeks after all that the masterprints are all put onto digital format and the prints are destroyed and the digital formats are put onto dvd games and mostly posted on u-tube.
stinger
did you no that london makes up 25% of the countries viewing and there are 650 cinemas in the UK with 3600 screens
stinger
so there you go ,
thanks for listening to my podcast hope it wasnt to bad as there will be plenty more on your way.
stinger
stinger
hello I'm Dan Vaughan-price and this is my first podcast for media level so don't blame me if its a bit crap i just came out of out of the cinema watching the new film bolt it wasn't a bad film actually so i was wondering how did it get there so i will take you back in time to where this film once came from as this is all about distribution sorry but Someone has to do it.
stinger
162m people went to the cinema last year that's 3.1m a week that means that you will go to the cinema twice in a year sad git
IT
stinger
so what is film distribution
distributor are the gears that makes the film world go round these are the people who gets the film to the exhibitors which is the cinemas. and then the wide audience us without distributes the films would still sit in the studio and we wont have anything to waste our money on
all starts of with a master print which gets licensed to the distributor who will seek certification from the bbfc who will give it a certificate of age to put on the film this then will trigger a plan that will extend for the next 1 to 2 years these are the plans are built with experience and its done in great detail and research.even before that theres all the marketing as you no Ive just come out of the cinema as soon as i stood in the foyer i was dazzled by the amount of posters around me the were even showing trailers on a big and i mean colossal plasma screen
stinger
did you now that the average group of people go to the cinema is 3 and the average age is 15 to 24 also
stinger
that's not all the distributors will also organise film festivals making posters billboards bombarding us with adverts on the TV Internet magazines also cause we live in a world of gadgets we get adverts on our ipods this is to create a buzz with the audience this is to get a foothold and build a base on witch to launch a film.also the distributors will use merchandising this will include toys t shirts even beer mats to make sure you Cannot escape the media storm. another popular way for game creators to use the film to launch a game on x box or other game consoles.
stinger
\so take a film like Bolt, it is animated by Disney and then distributed by ironically walt disney pictures
stinger
did you know that this is called 'vertical integration' it means that a company will handle all or most of the separate parts
stinger
take it way back to the drawing board when the idea was thought up the distributors will think up a marketing plan this will be done with experience and in great detail this plan will make them get to know there audience who will spend there money to watch the film also they will gather information on which type of audience the film is best suited to so they will spilt the audience in to categories this will include age,class, income etc after they have worked out there main target audience they will devise a marketing campaign to get people interested they will use third party sponsorship so a film like bolt which is aimed at families the distributors will look at companies like mc Donald's where allot of families go and they will do special deals and offers so if you buy lets say a happy meal the meal will include a free toy probably a character from the film also the distributors will aim to launch the film in the school holiday seasons to get the most viewers after this thy will use the internet and websites to post trailers from the film posted or on the t v ,after assaulting our eyes with the visual feast the set upon the ears the distributors will use the radio this will get to people in cars and in homes but nothing is more powerful than word of mouth this will spread like head lice in a couple of weeks 10s of millions of people will know about the film after the advertisment feast the distributor will get a copy of the film and use a test audience these will incude critics these could make or break a film if the critics give a bad review it could be difficult for the producers to win the audance back also the will need to go to the bbfc for certification in this case bolt was classified as u after that masterprints will be issuded to the exibutors wich are the cinima chains like cineworld imax odien and empire then that is shown to the audience that pay good money to go and see these films. the film will stay in the cinema for about 8 weeks after all that the masterprints are all put onto digital format and the prints are destroyed and the digital formats are put onto dvd games and mostly posted on u-tube.
stinger
did you no that london makes up 25% of the countries viewing and there are 650 cinemas in the UK with 3600 screens
stinger
so there you go ,
thanks for listening to my podcast hope it wasnt to bad as there will be plenty more on your way.
stinger
Monday, 16 March 2009
notes for podcast
who owns films and who writes them and ownership and distribution
the distributors people who try and get the film to as many people
launching films and sustaining them making the most money
different skills are used
the business is product driven
task is too get people to see the film
feature films are first in the cinemas Internet and i-pods are taking over
you want the film seen
cinemas are a unique experience
feature films are still the best way to get noticed
influence in the audience
easy to find out about films nothing beats trailers
different formats DVD TV mp4 ect
get it on sky x-box ect
must discuss plans with the censorship people bbfc
may release film to all types of media
copy right owned by the producers and fiances there under contract
they look for films that are fresh original and ones that form a base for publishers
look for storeys that we are interested in
market ability who is the audience how to get to them
playability how its preformed
the early they start the better
sometimes the distributor becomes a partner and shares the cost and rescves a portion of the gross
each film is Taylor made
the contract that they would draw up expressing the rights that they have example promote on every media form web based print based on TV
ask what will the income will be use and use a different point of penetration
last date when publicity will cease
25 films a week in the UK 500 or more a year
planning a release
pinewood studios are a famous studio in the UK
through research distributors get too know its audience and through experience
who will spent there money to See there film
split them into target audience class age etc
the average group go to the cinema is 3 and the average age is 15 to 24
162m people went to the cinema that's 3.1m a week that means that you will go to the cinema twice in a year
crossover is when you broaden the target group
try to attract new viewer's
the distributors try to get a profit at the end of the year most films dint make a profit most turn to merchandise and cinemas
audience taste are different films can be sleeper hit turn over alto of money but wasn't expected to
you show a edit to test audience to see the reaction and interview the audience and the critics
distribute rs take note of competition may change release date
is a star among the cast or if its part of a franchise
is the film ready for a holiday release there are different round the UK
is it up for a awards actors are busy that means more press coverage is it a sequel has the film been released in the USA
what certificate will it have this will go to the BBC for confirmation
a saturation release will be on a thousand screens - more money
strategy and tent pole title
a film may be platformed London make 25%of UK cinemas atomisation's
there are 650 cinemas in the UK with 3600 screens there are 200 prints for a film
film marketing
you have a marketing plan objective is create visibility create awareness and create interest
social recommendation is key to a good audience very important negative feedback is very hard to overcome
theatrical viewing time is 8 months in cinemas
posters are the main way to advertise this could be made by the producers or the distributors
quad format is uses 30 by 40
a teaser poster will be made to wet the appetite
a trailer will be made Aspell
cardboard standees banners mini posters and thing called window clingers in the uk there are there are so many information types going round compared to 30yrs ago
TV is the most effective in reaching a mass audience but its very effective
beer mats and t shirts can be also used as advertisement for a film the internet plays a wide role as many films have there own website seeding is used ti get the audiences interested editorial the public prefer reviews and interviews this is good cause its free
junkets arrange press and interviews with the cast make sure the cast is sent to get publicity after the junkets you will have a press launch then a premier
build up to awards the distributors will try to get 3rd party sponsorship like MC Donald s
merchandising
people have films sell there images to licenses to make money
premiers are glamorous but very expensive gives allot of awareness in the UK there are 50 premiers a year in Lester square they have market team meetings and send out a publicist to a area of low awareness
the distributors people who try and get the film to as many people
launching films and sustaining them making the most money
different skills are used
the business is product driven
task is too get people to see the film
feature films are first in the cinemas Internet and i-pods are taking over
you want the film seen
cinemas are a unique experience
feature films are still the best way to get noticed
influence in the audience
easy to find out about films nothing beats trailers
different formats DVD TV mp4 ect
get it on sky x-box ect
must discuss plans with the censorship people bbfc
may release film to all types of media
copy right owned by the producers and fiances there under contract
they look for films that are fresh original and ones that form a base for publishers
look for storeys that we are interested in
market ability who is the audience how to get to them
playability how its preformed
the early they start the better
sometimes the distributor becomes a partner and shares the cost and rescves a portion of the gross
each film is Taylor made
the contract that they would draw up expressing the rights that they have example promote on every media form web based print based on TV
ask what will the income will be use and use a different point of penetration
last date when publicity will cease
25 films a week in the UK 500 or more a year
planning a release
pinewood studios are a famous studio in the UK
through research distributors get too know its audience and through experience
who will spent there money to See there film
split them into target audience class age etc
the average group go to the cinema is 3 and the average age is 15 to 24
162m people went to the cinema that's 3.1m a week that means that you will go to the cinema twice in a year
crossover is when you broaden the target group
try to attract new viewer's
the distributors try to get a profit at the end of the year most films dint make a profit most turn to merchandise and cinemas
audience taste are different films can be sleeper hit turn over alto of money but wasn't expected to
you show a edit to test audience to see the reaction and interview the audience and the critics
distribute rs take note of competition may change release date
is a star among the cast or if its part of a franchise
is the film ready for a holiday release there are different round the UK
is it up for a awards actors are busy that means more press coverage is it a sequel has the film been released in the USA
what certificate will it have this will go to the BBC for confirmation
a saturation release will be on a thousand screens - more money
strategy and tent pole title
a film may be platformed London make 25%of UK cinemas atomisation's
there are 650 cinemas in the UK with 3600 screens there are 200 prints for a film
film marketing
you have a marketing plan objective is create visibility create awareness and create interest
social recommendation is key to a good audience very important negative feedback is very hard to overcome
theatrical viewing time is 8 months in cinemas
posters are the main way to advertise this could be made by the producers or the distributors
quad format is uses 30 by 40
a teaser poster will be made to wet the appetite
a trailer will be made Aspell
cardboard standees banners mini posters and thing called window clingers in the uk there are there are so many information types going round compared to 30yrs ago
TV is the most effective in reaching a mass audience but its very effective
beer mats and t shirts can be also used as advertisement for a film the internet plays a wide role as many films have there own website seeding is used ti get the audiences interested editorial the public prefer reviews and interviews this is good cause its free
junkets arrange press and interviews with the cast make sure the cast is sent to get publicity after the junkets you will have a press launch then a premier
build up to awards the distributors will try to get 3rd party sponsorship like MC Donald s
merchandising
people have films sell there images to licenses to make money
premiers are glamorous but very expensive gives allot of awareness in the UK there are 50 premiers a year in Lester square they have market team meetings and send out a publicist to a area of low awareness
skills i used
i used a wide range of skills such as the the render tool and putting the glare behind the window also i made the image black and white to give the image more atmosphere and presence the other tools is used was using more than 1 layer and changing the hue and saturation and using the burn and dodge tole to add shadow and light into the pictures i use images from the internet and edited them in photoshop and the put them into the poster also tampering them in the process to make them fit in also i changed the writing
Friday, 13 March 2009
where i got my idea from
this is what i based my poster on i used two cardboard houses and a cardboard tree with some torch light to lighten the set then took 5 pictures and chose the best one and put it into photoshop to edit it in photoshop i added a siloute of a priest and i added a lamp for effect
Friday, 6 March 2009
house on 33rd street
'house on 33rd street' is a story of a Chicago detective that has been hired to solve a murder of a young girl on 33rd street upon arriving he realises this is not just a gruesome murder but its something more sinister starring jack Nicholson as the detective as he takes you on a ride to find out whats lurking in the room.
do you believe in ghosts.
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